The original Pet Vitams website was very clunky and not user friendly. The conversion rate was low because customers were having trouble finding the buttons on the website. My goal for the new landing page was to replace the dull gray and blue colors, to make the page convert better. I removed the large, unfriendly order buttons and replaced them with a more familiar drop down menu.
Adobe Photoshop and Adobe Dreamweaver were used in the creation of this website. It was coded in HTML and CSS.
You can see a live version at www.PetVitamins.com.